Tag: entrepreneurship

S3-40: Casey Wright:
Opportunity Meets Creativity

“Corey and I have two qualities that I think unite us. One, we are eternal optimists; we always believe our best day is coming.
The other thing is that we have a high risk tolerance. We’ll keep rolling the dice.
We like the idea of saying, ‘We’re going to bet on ourselves a little longer.'”
~Casey Wright

Few entrepreneurs seize an opportunity as quickly and as creatively as Casey Wright. He and his brother Corey, guided by their parents, were encouraged to explore this “internet thing” in the early 2000s, and in particular, how email marketing might help their real estate firm.

Their parents came to them and said they wanted to stop spending $100K on print marketing per year; the brothers thought email marketing might be the answer. To everyone’s surprise, the strategy worked and Casey and his brother were off and running…sort of.

“The first year was exciting, and then you have six years of things not going the way you wanted them to; I’m seeing my friends working half as hard and making twice as much money and wondering if I should just go get in line and find a job.”

Persistence, however, proved to be the path of least resistance. Ultimately, their content-marketing business took off and assumed a new and complementary spin: A Keller Williams office manager wanted to use the brothers’ content-marketing process and apply it toward recruiting new agents! The proposition was, “If you can build this, we will buy it!”

Today, Casey employs the one bit of advice he would give his younger self: “Find a way to put the wind at your back!” Gorilla Goodies is doing just that; Casey’s new venture is responsible for a couple internet smash-sensations, including The Hipster Nativity Scene and the (DT) Donald Trump Bobblehead.

Enjoy the show and take note: He says, “Habit tracking is something I will ALWAYS do!” ; )

Brilliant work, Casey!

CW’s Favorite Books:

The Habit Factor®

Sapiens

Charisma Myth: How Anyone Can Master the Art and Science of Personal Magnetism

other resources:

Audible.com (swears by it! ; )

SHOPIFY

Digital Marketer
Getting smart on marketing and Facebook Ads!
–learn to get better at facebook ads:

Digital Marketer HQ

Casey@ <<either of those domains>>

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Casey’s Company: Wright Brothers

Gorilla Goodies

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Resources mentioned in the show:

BOOKS:

Eat That Frog! by Brian Tracy

Scaling UP! Verne Harnish

Something For Nothing by Brian Tracy

WEbsites and Tools mentioned:

Asana.com

Small Improvements.com

Sparkhire.com

15Five.com

**Thanks for checking out, sharing and subscribing to this podcast!

More Resources

(FREE! The Habit Factor’s Tracking Template)

The Habit Factor® (website: BLOG, tips, tools and other resources)

The Habit Factor® Book (Amazon Kindle)

The Pressure Paradox® Book (Amazon Kindle)

The Habit Factor app (iOS, Android)

The Habit Factor’s Facebook (Private) Accountability Group


>>>>CONNECT WITH HENRY EVANS<<<<

Get Clear Marketing

The Hour A Day Entrepreneur
Check out this episode of Habits 2 Goals! Be sure to review on iTunes, Stitcher or GooglePlay! Thank you!

S3-37: Eric Berman:
Entrepreneur Extraordinaire

“If you’re listening to this… I want you to try this for twenty-four hours. Think about every situation, and say to yourself, ‘I am responsible.’ If you don’t do that you’ll stagnate and never get ahead.” ~Eric Berman

A varied and enviable background, EB has been a bachelor on the hit reality show Millionaire Matchmaker. He’s stood in the winner’s circle multiple times at Del Mar as part of the winning horse’s ownership group. He’s part owner in multiple popular restaurants throughout San Diego, and perhaps best of all (at least according to MG), he is long-term business partners with the personal development legend Brian Tracy.

EB begins the show sharing how some early career success with a Facebook-like company (collegeclub.com) in the ’90s goes terribly sideways as it collides head first into the exploding dot-com disaster of the late ’90s.

As “guy #3” in the fast-growing company, he was close to all the action when his company failed to qualify for a bridge loan amid the market collapse; before long they had to lay off 200+ employees and ultimately file bankruptcy.

EB shares how he adapted, took stock of what he did have, and kept moving. Not too much later a family friend connected him with Brian Tracy, and Eric shares his secret offer and strategy that makes his sales pitch a true no-brainer!

MG asks EB for his very best personal development /success tip after working so closely with BT for fifteen-plus years, and it comes down to just THREE WORDS! (minute 38:00)

Enjoy the show!

 

EB’s company: Brandetize

Brandetize Power Workshop for Content Creators

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Resources mentioned in the show:

BOOKS:

Eat That Frog! by Brian Tracy

Scaling UP! Verne Harnish

Something For Nothing by Brian Tracy

WEbsites and Tools mentioned:

Asana.com

Small Improvements.com

Sparkhire.com

15Five.com

**Thanks for checking out, sharing and subscribing to this podcast!

More Resources

(FREE! The Habit Factor’s Tracking Template)

The Habit Factor® (website: BLOG, tips, tools and other resources)

The Habit Factor® Book (Amazon Kindle)

The Pressure Paradox® Book (Amazon Kindle)

The Habit Factor app (iOS, Android)

The Habit Factor’s Facebook (Private) Accountability Group


>>>>CONNECT WITH HENRY EVANS<<<<

Get Clear Marketing

The Hour A Day Entrepreneur
Check out this episode of Habits 2 Goals! Be sure to review on iTunes, Stitcher or GooglePlay! Thank you!

S3-34: Sarah Hardwick:
Creativity, Courage & Values!

It was really out of frustration… I needed some tools and I made it my mission to become the world’s first values-based marketing agency!” ~Sarah Hardwick

Sarah Hardwick understands the ups and downs of entrepreneurship and what it means to persevere, be resilient and succeed!

A gifted and talented student from Durango High in Colorado (her father was a forest ranger in the area for 30 years!). Sarah attended University of Denver (scholarship) and decides on a marketing and business major instead of theater… “the more practical decision.”

Her senior year in college she visits sunny San Diego (Mission Beach) for spring break and is instantly intent on relocating as soon as she graduates.

In this episode, Sarah provides keen insight into the incredible power of values and why they are so important, beyond just marketing! “When you start to act in ways that are not in alignment with your values, than it is really hard to be happy!”

Sarah also touches on some incredibly difficult moments and what she considers are likely to be key indicators, warning signs, to help avoid them in the future!

Sarah then recounts an incredible story about a domain name that she sold, which yielded her a cool $1 million dollars! How exactly it all unfolded and some key lessons and what she thinks helped the sale price to continue to rise! ; )

A single mother of a 3 year old boy Sarah shares her best habits, her favorite productivity tools and a couple powerful books that keep her postive, productive and sane!

For more… check out her website:

Zenzi

>>>>>>>>>>>>>>>>>>

Resources mentioned in the show:

Values Survey!

ZENPOSTS (on demand COMEDY content)

Evernote

 

BOOKS Sarah Recommends!

Autobiography of a Yogi

Rising Strong

 

**Thanks for checking out, sharing and subscribing to this podcast!

More Resources

(FREE! The Habit Factor’s Tracking Template)

The Habit Factor® (website: BLOG, tips, tools and other resources)

The Habit Factor® Book (Amazon Kindle)

The Pressure Paradox® Book (Amazon Kindle)

The Habit Factor app (iOS, Android)

The Habit Factor’s Facebook (Private) Accountability Group


>>>>CONNECT WITH HENRY EVANS<<<<

Get Clear Marketing

The Hour A Day Entrepreneur
Check out this episode of Habits 2 Goals! Be sure to review on iTunes, Stitcher or GooglePlay! Thank you!

S3-25: John Lingham: A Recipe for Success (and Pancakes)


“Lying in that hospital bed… I did a lot of soul searching…if I’m dying, am I the man I wanted to be?” ~John Lingham

Few people truly represent the American dream like John Lingham: Paying his own way through college while working as a busboy, and then ultimately becoming the owner of not one, but two restaurants. Today John Lingham has approximately 100 employees and is recognized throughout his community for his charitable giving.

The lessons John shares are many and the road hasn’t been easy, but John continued to seek and learn, adapt and overcome, despite the many difficulties.

John then takes us inside a recent health scare/medical emergency he experienced as a side effect of medication for a skin rash. The experience left him helpless, with a white blood cell count of zero. He would spend 10 days tied to an IV that was keeping him alive. While the experience nearly killed him, he also shares how it provided many amazing insights about himself and the life he wants to live going forward.

MG and John then talk about his years of philanthropy and experience contributing to BAM (Build a Miracle) and Big Brothers Big Sisters. BAM provides homes for qualified residents south of the border. These brand-new homes include plumbing and electricity and prove to be complete game-changers for the entire family, providing not only a roof, but the dignity and self-respect to shoot for new and bigger goals!

Check out this fun and powerful episode and let John’s journey (and many lessons) inspire you!

Talk about getting out of your comfort zone!!!

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Resources and Links from Episode

Orison Swett Marden – The Miracle of Right Thought

As a Man Thinketh: KINDLE or FREE PDF!

Slack

Audible.com – JOHN’s number one resource and app.. As a perpetual and great student of personal development, we can ALL learn from his appetite for learning and books.

Note: Now YOU can get The Habit Factor or The Pressure Paradox FREE or ANY other book with a new, Audible Trial account, check it out here. AudibleTrial.com

BAM – Build a Miracle! Check it out and see how you can get involved!

Big Brothers Big Sisters of America – quality one-to-one mentoring for over 100 years! Nobody does it better or is more respected when it comes to mentoring!
>>>>>>>>>>>>>>>>>>

Thanks for checking out, sharing and subscribing to this podcast!

More Resources

(FREE! The Habit Factor’s Tracking Template)

The Habit Factor® (website: BLOG, tips, tools and other resources)

The Habit Factor® Book (Amazon Kindle)

The Pressure Paradox® Book (Amazon Kindle)

The Habit Factor app (iOS, Android)

The Habit Factor’s Facebook (Private) Accountability Group


>>>>CONNECT WITH HENRY EVANS<<<<

Get Clear Marketing

The Hour A Day Entrepreneur
Check out this episode of Habits 2 Goals! Be sure to review on iTunes, Stitcher or GooglePlay! Thank you!

S02-INT11: Henry Evans: The Hour A Day Entrepreneur


“At the end of the day, I’m in the business of helping as many entrepreneurs as I can. So, if I can reach more people outside of San Diego with the messaging that I have then it’s a win/win all around.” ~Henry Evans

As a VP of a software sales company, Henry Evans found himself,as he describes it, “caught up in the rat race”. When excessive travel finally became too plus the day he realized he was going to miss his daughter’s kindergarten recital it became too much.

Henry believed that if he could just dedicate an hour a day to his other passion pursuits / a new company a new career could evolve.

Since then Henry has gone on to build a successful career and helps (locally) hundreds of San Diego entrepreneurs who drive from near and far to attend his entrepreneur-marketing workshops. 

Recently, Henry started to “live-feed” these meeting to share the lessons to entrepreneurs anywhere in the world eager to learn!

Martin and Henry discuss:
-the birth of Hour a Day Entrepreneur
-Henry’s bestselling book on Amazon, The Hour A Day Entrepreneur: Escape the Rat Race and Achieve Entrepreneurial Freedom With Only One Focused Hour ADay (90% 5 Star reviews!)
– the wise use of time to pave the way to a new career and freedom.HINT: see the MBM prior episode “The Great Eight that Separate”
-Review PARR Methodology
-FREE copy of his Book – Visit: http://www.houradayentrepreneur.com/
– His last meeting focused on Video marketing – best steps to get most out of video for your business
-recommends a couple great examples videos: Poopourrie and dollar shave club
-A recent success story from Henry’s entrepreneur group.The importance of marketing to a niche
-More marketing insights!
-Definition of success
-Some of his best habits
-importance of an accountability partner
-THE POWER OF ONE
-the importance of failure and a great story

“As long as you’re on the journey that to me means you are already a success even if the money and stuff haven’t caught up yet!”

 

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Resources

Henry’s Book list:
The Trickto Money Is Having Some

Think & Grow Rich

The Bible

App’s recommended:

PC Users: Active Words
Mac Users: TextExpander

REV – APP (for transcribing)

The Habit Factor app

TheHabitFactor template

The Habit Factor book

Big Brothers Big Sisters

S02-INT08: Jeremy Pound, Internet Marketing Insights & Strategies

“Don’t just talk about your service, break it down. What kinds of problems will you be solving at the end of the day? Can you start to give away answers so people can test drive how you think and how you solve a problem?”

According to Jeremy Pound, his journey to becoming co-founder of JuicyResults, as well as a well-known creative entrepreneur within the South Florida community, is easily traced to his enrollment (as a high school sophomore) in a brand-new Art magnet school that opened in a nearby neighborhood.

“I went from being very disinterested in school to all of a sudden…WOW!”

Jeremy credits much of his current success to his incredible teachers and the environment that fostered his current “I can do anything” mentality.

Today, Jeremy is a sought-after Internet marketing strategist; he helps clients who typically have annual revenues between $1 million and $10 million and employs a dedicated sales staff.

In this episode, Jeremy discusses:

  • His earlier rock star dreams
  • What his grunge band taught him about dreaming big and achieving goals
  • His first entrepreneurial lesson
  • The significance of intentionality, belief and vision
  • Essential Internet Marketing Strategies
  • Why companies should focus on very specific search queries and terms
  • What most small businesses do when it comes to search keywords and why it’s not necessarily best
  • The importance of crafting solutions to the query vs. talking about your company or service
  • Why educating your prospect is among the most successful strategies
  • The essence of Google and the search query
  • How he defines “success”
  • His most important habits
  • How to get a little better every day
  • His use of triggers for habit development
  • How relationships set off certain triggers and habits
  • And so much more!

“The bigger the problem, the earlier in the morning I’ll get up!”

Jeremy Pound is the co-founder and CEO of JuicyResults, a South Florida-based Internet marketing agency. In the last decade Jeremy has helped craft and implement online marketing strategies for countless companies, ranging in size from the smallest of businesses to Fortune 100 companies. Today, he works closely with sales teams to generate ready-to-buy leads using an array of Internet marketing strategies.

He writes and speaks regularly on how businesses can best take advantage of the web and is the author of The Bootstrapper’s Guide to SEO. Jeremy is also the host of the New Customer Machine podcast, where he interviews experts and entrepreneurs about how to turn strangers into customers at scale.

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Resources

Jeremy’s Books

(FREE) Seven Habits of Scalable Sales Teams

The Bootstrapper’s Guide to SEO: A Proven Framework for Winning Top Rankings in Search Engines (Amazon)

Jeremy’s PODCAST! (iTunes) New Customer Machine

Jeremy’s Reading List:

Man’s Search For Meaning (Amazing book!) Viktor Frankl

The Omnivore’s Dilemma: A Natural History of Four Meals
Michael Pollan

The Obstacle is the Way, Ryan Holiday

OTHER RESOURCES:

The Habit Factor app

The Habit Factor template

The Habit Factor book

Big Brothers Big Sisters

S02-INT06: Jon Carder, Super Entrepreneur: Lessons in Perseverence (Keeping the Dream Alive)

After selling his company for millions at age 26, Jon Carder briefly retires to surf the South Pacific. It turns out to be a very short “retirement” that lasts only about 3 weeks…

“I think doing a business for money is absolutely the wrong motivation and will actually lead to a lot of challenges.

“The only thing you have to do to be successful is to be better than just about everyone else at just one thing. It’s simple but it’s not easy.” ~Jon Carder

At just 26, Jon Carder was featured on the cover of Fortune Small Business magazine (link) wearing just board shorts and holding a surfboard as the sun set with the title, “Time to Sell?” He had just sold his company for millions and was ready to “retire” and surf.

But Jon Carder isn’t your typical Southern California surf rat. He’s also been featured in Business Insider and dozens of other publications and is an active member of the Entrepreneurs Organization and a mentor with The Founders Institute. He has founded several multi-million-dollar companies, and along the way has raised upwards of $35 million.

While his “success” story is legendary, it’s actually his entire story— the failures, the struggles and all the hard work, agility and perseverance — that make for a very educational and entertaining interview, particularly for the aspiring entrepreneur.

In this episode, Jon recounts his unique journey from selling microwaved hot dogs in his neighborhood as a kid, to selling baby products at a swap meet in college and later selling one of his companies for millions. Today, Jon is on the precipice of changing the face of online-to-offline commerce with his innovative technology.

In this episode JC shares:

  • Why not to start any business
  • The surfing insight that led to his abundance mindset
  • How following others’ insights helped him evolve his companies
  • Why great marketing can never make up for poor customer service — there’s a funny story here
  • The critical importance of focus
  • How he picked himself up through failure and depression to start his second company— the one he ultimately sold!
  • How three months into his next company they netted over $100,000
  • How he actually applied the lessons learned from his prior company failure
  • The birthing of MojoPages, MOGL and of course, Empyr
  • His desire and passion to create a positive impact
  • Donating about 1 million meals to help feed those in need
  • The origination of his online-to-offline platform and API, a HUGE opportunity resulting from his persistence and something known as the “corridor principle”
  • The KEY mindset that carries him through the darkest of times
  • Relax HARD!
  • His key success habits these days
  • and so much more…

“What really makes me happy is following that journey, and not just for the ups and downs, but doing it for the potential positive impact…the bigger the impact the more thrilling the ride.”

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Resources

EMPYR – Empyr

Jon Carder Blog

Business Insider Article on Jon Carder

Elon Musk (book) Jon mentions

The Score Takes Care of Itself – Bill Walsh
(Correction: MG mistakenly thinks JC is talking about Bill Walton… This is a great book by the former legendary Forty-Niner Coach, Bill Walsh!)

The Habit Factor app

The Habit Factor template

The Habit Factor book

Big Brothers Big Sisters